In The "People Business"

What Leo Dicaprio and Christopher Walken have to do with your financial life

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It doesn’t matter what your job title is.

You are in the People Business.

Everyone is.

If you’re like me then you’ve had that “one friend” – you know, the one who could sweet talk their way into anything. The one who got backstage, landed that killer job, got her number, somehow had dinner comped for everyone.

That “one friend” is charming because he is extremely perceptive. He can figure out very quickly what somebody he just met really wants. And then he meets them there. And when he makes an ask, they are happy to help.

Life is about relationships.

Every day we interact with other people, and we have two ways to go about it: think about ourselves first, or think about others first.

Catch Me If You Can” is a story based on a real father-son duo who were charming to the Nth degree, played by Leonardo Dicaprio and Christopher Walken. They both abused that super power and committed all kinds of fraud, but what really stuck out (especially in the movie) was how they could uncover another person’s desires very quickly, and help them get one step closer to reaching those desires.

Thinking about ourselves is natural. It’s a survival mechanism, it’s how we’re wired, and so it’s deeply a part of who we are.

But something wild happens when we think of others first: they want to return the favor. It’s called Relationship Reciprocity.

It’s a paradox, but putting others first is what it takes to be in the People Business. Here are three ways that being in the People Business has helped my financial life:

  1. Got a loan from one bank when rejected from all others

  2. Recovered over $100k during a third-party audit

  3. Bought a business that had been taken off the market

Look for someone to help this week, and you might be helping them to help you.

Onward and upward,
Simon Trask

(I’m a small business owner, advisor, and advocate – learn more here)

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